SEMESTER 1: FOUNDATIONS OF BUSINESS & MANAGEMENT

• Principles of Management: Introduction to management, functions (Planning, Organizing, Staffing, Directing, Controlling), theories (Fayol, Taylor), business environment.

• Financial Accounting - I: Basic accounting concepts, journal, ledger, trial balance, final accounts (sole proprietorship), depreciation.

• Business Mathematics: Algebra, matrices, calculus for business applications, financial mathematics (interest, annuities).

• Business Economics - I (Microeconomics): Demand & supply analysis, consumer behavior, production & cost theories, market structures (perfect competition, monopoly).

• Business Communication - I: Essentials of communication, business correspondence (emails, letters, memos), report writing basics.

• Information Technology for Business: Fundamentals of computers, MS Office (Word, Excel, PPT), introduction to business information systems.

SEMESTER 2: CORE BUSINESS FUNCTIONS

• Organizational Behavior: Individual behavior (perception, personality), motivation theories, group dynamics, leadership, organizational culture.

• Financial Accounting - II: Partnership accounts, company accounts, cash flow statement, financial statement analysis (ratio analysis basics).

• Business Statistics: Data collection & presentation, measures of central tendency & dispersion, correlation & regression, probability basics.

• Business Economics - II (Macroeconomics): National income, money & banking, inflation, fiscal & monetary policy, business cycles.

• Business Communication - II: Advanced report writing, presentation skills, negotiation & persuasion, cross-cultural communication.

• Environmental Studies: (As per university requirements) Ecosystem, natural resources, pollution, environmental legislation.

SEMESTER 3: FUNCTIONAL MANAGEMENT - I

• Human Resource Management: HRP, recruitment & selection, training & development, performance appraisal, compensation management.

• Marketing Management: Marketing concepts, marketing mix (4 Ps), consumer behavior, segmentation, targeting & positioning, product life cycle.

• Corporate Accounting: Issue of shares & debentures, amalgamation & absorption, holding company accounts.

• Business Law: Indian Contract Act, 1872; Sale of Goods Act, 1930; Negotiable Instruments Act, 1881; Introduction to Company Act.

• Cost Accounting: Elements of cost, material & labor costing, overhead allocation, unit costing, reconciliation of cost & financial accounts.

• Elective - I / Skill Enhancement Course (e.g., Foreign Language, Digital Marketing Basics, Business Analytics Tools).

SEMESTER 4: FUNCTIONAL MANAGEMENT - II & QUANTITATIVE TECHNIQUES

• Financial Management: Time value of money, capital budgeting, cost of capital, capital structure, working capital management.

• Operations Management: Production planning & control, inventory management (EOQ, JIT), quality management (TQM, Six Sigma), supply chain basics.

• Management Accounting: Budgetary control, marginal costing, standard costing, variance analysis, decision-making techniques.

• Business Research Methods: Research design, data collection methods (questionnaire, interview), sampling, hypothesis testing, writing research report.

• Income Tax: Basic concepts, heads of income, computation of total income & tax liability of individuals.

• Elective - II (e.g., Retail Management, Services Marketing, Entrepreneurship).

SEMESTER 5: STRATEGIC & ADVANCED MANAGEMENT

• Strategic Management: Strategy formulation, SWOT/TOWS analysis, Porter's competitive forces, corporate & business level strategies, implementation.

• Banking & Insurance: Banking system, financial services, principles of insurance, types of life & general insurance, regulations.

• International Business: Theories of international trade, WTO, FDI, globalization, international market entry strategies.

• Elective - III (Specialization-based, e.g., Finance: Security Analysis & Portfolio Management / Marketing: Consumer Behavior & Brand Management / HR: Industrial Relations & Labor Laws).

• Elective - IV (Specialization-based, e.g., Finance: Financial Markets & Institutions / Marketing: Integrated Marketing Communications / HR: Talent & Knowledge Management).

• Project Work - Part I (Synopsis & Initial Chapters) / Summer Internship Report Viva.

SEMESTER 6: SPECIALIZATION, ETHICS & INTEGRATION

• Business Ethics & Corporate Governance: Ethical theories, corporate social responsibility, corporate governance models (SEBI guidelines), whistle-blowing.

• E-Commerce & Digital Business: E-business models, digital marketing, e-payment systems, cyber laws (IT Act overview), security issues.

• Elective - V (Specialization-based, e.g., Finance: International Finance / Marketing: Sales & Distribution Management / HR: Organizational Development & Change).

• Elective - VI (Specialization-based or open, e.g., Finance: Derivatives / Marketing: Digital Marketing / HR: Strategic HRM).

• Comprehensive Project Work / Dissertation: Based on primary or secondary research in the area of specialization, with submission and viva voce.

Common Specialization Tracks (From Semester 3 or 5 onwards):

1. Finance: Investment Management, Corporate Finance, Financial Services, International Finance, Taxation, Risk Management.

2. Marketing: Consumer Behavior, Advertising & Brand Management, Sales & Distribution, Digital Marketing, Services Marketing, Retail Management.

3. Human Resource Management (HRM): Training & Development, Compensation Management, Industrial Relations, Talent Management, Labor Legislation, OD.

4. International Business: Export-Import Management, Foreign Exchange, Global Strategic Management, Cross-Cultural Management.

5. Entrepreneurship: New Venture Creation, Small Business Management, Family Business, Innovation Management.

Key Practical Components & Pedagogy:

• Case Studies: Extensive use of real-world business scenarios.

• Projects: Individual and group projects, market surveys, financial analysis projects.

• Internship: Mandatory 4-8 weeks summer internship after Semester 4 or 5.

• Seminars/Presentations: Regular assignments to develop communication skills.

• Software Exposure: Tally/ERP, MS Excel/Advanced Excel, SPSS/R for statistics, digital marketing tools.

• Simulations: Business strategy games and financial market simulations.

• Industrial Visits & Guest Lectures: From industry professionals.