Semester-wise syllabus for a BBA in Global Business

 

Semester 1:

Business & Global Foundations 

1. Principles of Management 

   - Basics of planning, organizing, leading, and controlling in global contexts. 

2. Business Communication 

   - Cross-cultural communication, negotiation, and digital collaboration tools. 

3. Financial Accounting 

   - Fundamentals of financial statements, ledgers, and GAAP/IFRS standards. 

4. Microeconomics 

   - Supply/demand, market structures, and global pricing dynamics. 

5. Business Mathematics & Statistics 

   - Quantitative techniques, ratios, and data interpretation. 

6. Foreign Language Elective (e.g., Mandarin, Spanish, Arabic) 

 

Semester 2:

Core Business & Globalization 

1. Macroeconomics 

   - Global GDP, trade balances, exchange rates, and economic policies. 

2. Business Law & Ethics 

   - International contracts, corporate governance, and ethical dilemmas. 

3. Organizational Behavior 

   - Cross-cultural team dynamics, motivation, and leadership styles. 

4. Principles of Marketing 

   - Global branding, market segmentation, and digital marketing basics. 

5. Environmental Studies & Sustainability 

   - ESG frameworks, circular economy, and sustainable supply chains. 

6. Foreign Language (Intermediate) 

 

Semester 3:

International Business Environment 

1. Global Business Environment

   - PESTEL analysis, political risks, and globalization debates. 

2. Global Marketing Management 

   - Cultural adaptation, globalization strategies, and digital platforms. 

3. International Trade Theories 

   - Comparative advantage, trade barriers, and WTO regulations. 

4. Cost & Management Accounting 

   - Budgeting, transfer pricing, and global cost control. 

5. Cross-Cultural Management

   - Hofstede’s cultural dimensions, negotiation styles, and expatriate management. 

6. Elective (e.g., Export-Import Documentation) 

 

Semester 4:

Global Trade & Finance 

1. International Financial Management 

   - Forex markets, hedging strategies, and managing currency risks. 

2. Global Trade Policies 

   - Free trade agreements (e.g., USMCA, RCEP), tariffs, and trade wars. 

3. Global Supply Chain & Logistics 

   - Incoterms, maritime/air logistics, and customs compliance. 

4. Business Analytics 

   - Data-driven decision-making for global markets (Tableau, Power BI). 

5. Foreign Language (Advanced) 

6. Elective (e.g., International HRM) 

 

Semester 5:

Strategic Global Management 

1. Global Business Strategy 

   - Market entry modes (FDI, joint ventures), competitive analysis, and global value chains. 

2. International Business Negotiations 

   - Case studies on cross-border deals, conflict resolution, and diplomatic protocols. 

3. International Business Law

   - Dispute resolution (arbitration), intellectual property rights, and compliance. 

4. Emerging Markets & Economies 

   - Opportunities in BRICS, ASEAN, Africa, and MENA regions. 

5. Elective (e.g., Digital Globalization/E-commerce) 

6. Global Internship/Project

   - 4–6 weeks with multinational firms, embassies, or trade organizations. 

 

Semester 6:

 Capstone & Leadership 

1. Global Entrepreneurship 

   - Scaling startups internationally, venture capital, and crowd funding. 

2. Global Economics & Geopolitics 

   - Sanctions, regional conflicts, and their impact on trade. 

3. Sustainability in Global Business 

   - Circular economy, carbon footprint reduction, and green financing. 

4. Capstone Project 

   - Solve real-world challenges (e.g., entering a new market, supply chain resilience). 

5. Elective (e.g., Global E-commerce Strategies) 

6. Professional Development

   - Global career pathways, LinkedIn branding, and cross-cultural interview prep.