BBA in Tourism & Hospitality Management
Semester-wise Syllabus
Semester 1: Foundation Courses
- Principles of Management
- Functions of Management (Planning, Organizing, Staffing, Directing, Controlling)
- Leadership in Hospitality
- Business Economics
- Micro & Macroeconomic Concepts
- Tourism Demand-Supply Dynamics
- Financial Accounting
- Basics of Accounting (Journal, Ledger, Trial Balance)
- Hospitality Financial Statements
- Communication Skills
- Professional Communication (Email Etiquette, Report Writing)
- Multilingual Hospitality Phrases (French/Spanish Basics)
- Introduction to Tourism & Hospitality
- Sectors of Hospitality (Hotels, Airlines, Cruise, MICE)
- Tourism Terminology
- IT for Hospitality
- MS Office (Excel for Revenue Management)
- Property Management Systems (PMS) Overview
Semester 2: Core Hospitality Operations
- Front Office Management
- Reservation Systems (Amadeus, Opera PMS)
- Guest Cycle (Pre-arrival to Check-out)
- Housekeeping Operations
- Room Cleaning Standards
- Laundry & Linen Management
- Food & Beverage Management
- Menu Planning & Cost Control
- Bar & Beverage Operations
- Tourism Geography
- Major Global Destinations
- Cultural & Heritage Tourism
- Customer Relationship Management (CRM)
- Handling Guest Complaints
- Loyalty Programs (Marriott Bonvoy, Taj InnerCircle)
- Workshop: Mock Hotel Operations
Semester 3: Tourism Systems & Marketing
- Travel Agency & Tour Operations
- Itinerary Planning
- Tour Packaging & Pricing
- Hospitality Marketing
- 4Ps in Tourism
- Digital Marketing (SEO, Social Media for Hotels)
- Event Management
- MICE Tourism (Meetings, Incentives, Conferences, Exhibitions)
- Wedding & Corporate Event Planning
- Sustainable Tourism
- Ecotourism & Responsible Travel
- UN Sustainable Development Goals (SDGs)
- Airline & Cruise Management
- IATA Codes & Ticketing
- Cruise Ship Operations
- Field Visit: Five-Star Hotel/Tourist Destination
Semester 4: Advanced Hospitality & Legal Aspects
- Revenue Management
- Dynamic Pricing Strategies
- Hotel KPIs (ADR, RevPAR, Occupancy Rate)
- Hospitality Law & Ethics
- Contracts & Liability (Guest Safety, Food Safety)
- Regulatory Bodies (FSSAI, DGCA)
- Human Resource Management
- Training & Development in Hospitality
- Cross-Cultural Team Management
- Culinary Arts Basics
- Food Safety & Hygiene (HACCP)
- International Cuisines
- Adventure & Niche Tourism
- Wellness Tourism
- Wildlife & Rural Tourism
- Internship (4 Weeks with Hotel/Travel Agency)
Semester 5: Specializations & Trends
- Luxury Hospitality Management
- Butler Services
- VIP Guest Handling
- Hospitality Technology
- AI in Hospitality (Chatbots, Robot Butlers)
- Contactless Check-in/Check-out
- Tourism Policy & Planning
- Government Schemes (Incredible India, Swadesh Darshan)
- WTO & WTTC Guidelines
- Research Methodology
- Tourism Market Surveys
- Case Studies (Airbnb Disruption, Oberoi Service Standards)
- Capstone Project (Phase 1 – Proposal)
- Elective (Choose One):
- Heritage Tourism
- Aviation Management
Semester 6: Industry Immersion & Dissertation
- Strategic Tourism Development
- Destination Branding
- Crisis Management (Pandemics, Natural Disasters)
- Global Tourism Trends
- Post-Pandemic Travel Behavior
- Space Tourism
- Final Dissertation / Industry Project
- Real-world Problem Solving (e.g., Reviving a Tourist Destination Post-Crisis)
- Internship (8-12 Weeks with Taj/IHG/Airbnb/Thomas Cook)
- Viva & Project Presentation
Additional Components:
- Certifications:
- IATA/UFTAA Diploma (Travel Agency)
- Certified Hospitality Professional (CHP)
- Food Safety Supervisor (FSSAI)
- Workshops:
- Barista Training
- Tour Guide Simulation
- Guest Lectures:
- Industry Leaders (Oberoi, MakeMyTrip, ITDC)